Tagged as Agentic Commerce , AI eCommerce , Digital Strategy , eCommerce Consulting , UX Design
Google is giving shoppers a way to buy products without leaving Google.
Latest Articles
Over the past 25 years, Greg Randall has written and published more than 2,000 articles on eCommerce, customer experience and digital strategy.
These articles share the lessons, observations and practical insights gained from decades working alongside businesses to solve eCommerce problems and improve digital performance.
Below are the latest articles.
Tagged as Data Driven Decision Making , Digital Strategy , eCommerce Consulting , UX Design
The answer is...Forensics
Tagged as Data Driven Decision Making , Digital Strategy , Digital Transformation
When an online retail channel is underperforming, there is a precise investigative process that must be undertaken.
Tagged as Digital Strategy , eCommerce Consulting , UX Design
Apple Duo introduces something retailers have not had to seriously design for before: folded to open experiences.
Tagged as AI eCommerce , Digital Strategy , Digital Transformation , eCommerce Consulting
Lululemon has spent years building loyalty, community and first party customer data, yet they are losing market share.
Tagged as Agentic Commerce , AI eCommerce , Digital Strategy , Digital Transformation , eCommerce Consulting
A major bank called me in to give my advice on how they planned on overlaying AI onto bad existing digital experiences.
Tagged as Agentic Commerce , AI eCommerce , Digital Strategy , eCommerce Consulting , SEO
LLMs like ChatGPT did not steal the shopping journey. Consumers invited them in because they are more helpful.
Tagged as Agentic Commerce , Best Practice , Digital Strategy , eCommerce Consulting
For years, pure-play eCommerce businesses were seen to have a structural advantage over traditional retailers.
Tagged as Digital Strategy , eCommerce Consulting
Everyone talks about eCommerce strategy. Very few talk about eCommerce scar tissue.
Tagged as Digital Strategy , eCommerce Consulting , eCommerce Conversion Rate Optimisation
Imagine you had a salesperson who consistently could not sell. Would you change one sentence in their sales pitch?