Ecommerce Problems. Solved.

For more than 25 years, Greg Randall, Founder of Comma Consulting, has helped businesses identify what to fix first. The focus is always on the eCommerce priorities that produce the fastest commercial impact before moving on to longer-term strategic opportunities.

Greg has learned that exceptional digital and eCommerce success is not created by thinking like an eCommerce consultant.

It is created by thinking like an architect.

Greg's short architect analogy explains the philosophy that has shaped how he helps businesses focus on the right priorities, make better decisions, create growth and avoid expensive mistakes.

Every business is different, but these are some of the most common reasons businesses engage Greg.

The goal is not to sell a service. It is to identify what matters most, what to fix first, and where specialist eCommerce expertise will create the greatest commercial impact.

1. Online sales have stalled. We need to identify what is holding growth back.

2. Website traffic is not converting. We need to understand where customers are dropping out.

3. Our technology no longer fits our business. We need independent platform advice.

4. We are investing in eCommerce. We need confidence we are making the right decisions.

5. AI is moving fast. We need to know where it will create genuine value.

6. Something is not working. We need an experienced diagnostic review.

7. We do not know what to focus on next. We need clear commercial priorities.

Whether you sell products, services or experiences, Greg helps businesses identify what's holding commercial performance back and what to do next.