Greg Randall has worked alongside and driven growth for hundreds of retailers. Greg's specialty is taking the online channel and changing it in a way where it drives more revenue online and activates business-wide growth.
Greg is a globally recognized thought leader in customer experience design, eCommerce/Digital best practices and has published five books on this subject matter.
What makes Greg unique is in data analysis and stitching together data from multiple sources to provide a holistic view of the customer, which is used to inform decision-making.
In Greg's 20 years of leading business change, he has analyzed billions data sets and interviewed thousands of frontline retail employees. This has provided Greg with a powerful and accurate perspective of what works and what does not.
Greg has founded and runs The eCommerce Academy, a customized learning program designed to turn people into powerful eCommerce leaders.
The combination of Greg's experiences, the manner in which he uses data to drive decision making, and his industry-leading knowledge in eCommerce/Digital best-practice, forms the foundation to how he works with businesses to drive profitable growth.