Welcome to Comma Consulting

Everything you need in a strategic partner

Strategy, Business Transformation, Experience Design Specialist

About Comma Consulting

Greg is a globally recognised thought leader in customer experience design and eCommerce/Digital best practice. Greg has published five books on this subject matter.

Greg regularly publishes research papers on various topics relating to how businesses need to evolve digitally to survive and thrive. See Greg's most recent articles.

Over the last 20 years, Greg has worked with hundreds of businesses around the world enhancing the performance of their online channel.

Greg has rare skill sets in...

  1. Analysing data, creating accurate insights and turning this into informed decision making to drive change and business growth.
  2. Constructing the eCommerce/digital strategic plan to define what the future of a business needs to look like.
  3. Executing these plans to a high standard to ensure ROI is immediately achieved.

Learn more about Greg's background, skills and experiences.



Greg Randall has worked with organisations of all shapes and sizes all over the world. Greg's experiences span multiple industry types: retail, travel, telcos, insurance, utilities, and finance.

The brands you see here are a small example of who Greg has worked with (and continue to work with). See more of who Greg has worked with.

See more clients
Consulting Services

Consulting Services

When Greg works with you, the service is customised to meet the individual needs of your business.

The first step of understanding needs is a free no obligation meeting so Greg can listen and understand the business vision and better understand where you want to take the business.

Only then can Greg recommend a course of action that will add significant value.

As an example, below is a list of services Greg has completed (and continues to deliver):

  1. The "Business Sanity Check" Engagement
  2. eCommerce Consulting
  3. The RFP process
  4. Digital Audits
  5. Customer Experience Design
  6. Strategic planning
  7. Omnichannel retailing
  8. Magento eCommerce Consulting
See More Consulting Services
Published Author

Published Author

Greg is a published author in customer experience design and eCommerce/Digital best practice. See Greg's books.

The best practice books are a culmination of a 5 year research project that has resulted a comprehensive guide to success for eCommerce Managers around the world.

There is a science to being successful in eCommerce and Greg has created the bible for it.

Greg is passionate about knowledge sharing which can be seen in the Articles section.

See Greg's Books
About Greg Randall

About Greg Randall

"Comma" comes from the names of Greg's two kids (Cole and Emma). That's it...nice and simple. Greg is all about not over-complicating things. Your digital/eCommerce channel should be no different.

Many agencies work hard to complicate things as a client-locking mechanism. Greg does the opposite.

When you work with Greg, your business will be exposed to international standards and proven methodologies:

  1. Greg has been trained in customer experience design by globally recognised specialists in this field.
  2. Greg has deep knowledge of all world leading enterprise eCommerce technologies.
  3. Greg writes thought leadership eCommerce/Digital content for international publishers.
  4. Greg is a member of an exclusive international "Faculty" where he is part of a group of specialists servicing global brands.
  5. Greg is a member of the Institute of Directors providing strategic guidance at Board level.
Learn more about Greg

What others had to say

Testimonial by Catherine Scheider Omni Executive Levi's

"Greg's data-led approach, references best practice and resulted in a an actionable and comprehensive review"

Greg’s depth of knowledge and skill is obvious in his work and his skill set covers not only frontend applications but technical functionality. His approach is data-led, references best practice and resulted for our business in an in-depth and comprehensive review, that was highly actionable.

Catherine Scheider
Omni Executive Levi's
Testimonial by Rod McDermott CEO at Farmers Trading Company

"Big reason for our success!"

Greg Randall was a key part of the Farmers digital transformation. Greg provided guidance for myself and the executive team on how to take our retail strategy and translate it to the digital channel. Greg's deep knowledge of digital best practice and how to deliver great online experiences is a big reason for our success.

Rod McDermott
CEO at Farmers Trading Company
Testimonial by Jeremy Krause Chief Innovation and Disruption Officer Global Retail Brands

"Greg researches issues, articulates a plan and executes with efficiency, making him in a class of his own"

Greg is the ultimate superhero when it comes to understanding the world of e-commerce. His rigorous ability to research the issue, articulate a plan and execute with timeless efficiency makes him in a class of his own.Greg's detailed strategic review empowered the business to implement quick wins and determine a priority list to take our offering to the next level. His professionalism and global experience backed by the data, allowed us to set realistic goals measurable by a solid ROI.

Jeremy Krause
Chief Innovation and Disruption Officer Global Retail Brands