eCommerce Consulting Services

For a business looking to drive growth, there are three methods to achieve this....

Approach #1. Introduce cost-effective fixes that can be done to improve the website's performance in the short term: this is a website audit.

Approach #2. Conduct eCommerce planning activities to define what is needed to drive medium to long-term growth.

Approach #3. For a business looking to adopt a more long-term approach, there is the process of planning and implementing a digital transformation journey, which will evolve you from a laggard to a leader.

Greg Randall is an eCommerce consulting specialist who can satisfy all the above and works in both Retail and B2B business models.

Greg offers unique eCommerce consulting services tailored to every business; however, the summary below highlights the four most popular.

Call Greg on 0477723474 or email him at greg@commaconsulting.com.au to see which service best suits you!

#1. Strategic Planning for the eCommerce Channel

Investment and decision making in the evolution of an eCommerce website is complex because to evolve, a business needs to know the following...

What eCommerce experiences are needed to drive engagement and more online sales?
What are the short, medium, and long-term eCommerce priorities?
Is the current eCommerce Platform fit for your business?

Greg Randall is a specialist in constructing a strategic plan for the Executive team that answers the above questions.

#2. eCommerce Website Audit

Every eCommerce website can improve; any eCommerce conversion rate under 5% should be classed as underperformance.

The challenge is uncovering the issues. Greg leads a proven data-driven process to find problems and identify solutions.

The eCommerce Website Audit service results in a concise document ranking the issues in order of severity, allowing the business to see the big problems and what needs to be fixed.

#3. UX Design

Research proves that the closer a business can produce online experiences in alignment with how people want to engage, the greater the online sales revenue.

This is also known as UX design, a complex mix of strategic planning, data mining, and wireframing to produce highly effective and engaging digital journey "road maps" that define the right experiences to drive online buying experiences.

Greg Randall has perfected this UX design methodology, based on 25 years of experience and years of collaboration with the people behind Amazon.com.

#4. Digitally Transforming a Business

Digital transformation is a strategic initiative businesses undertake to drive its evolution with digital technologies.

It's a daunting phrase and initiative that can be interpreted in many ways.

When working with an eCommerce expert, can lead the digital transformation journey in a way that is not disruptive to the business and achieve ROI in every phase of change.

Testimonials

"Key to our new success!"

Greg's ability to implement his strategic plan has been the key to our new success in the digital channel.

Angela Lee
Digital & Social Media Manager at Swanndri

"Greg researches issues, articulates a plan and executes with efficiency, making him in a class of his own"

Greg is the ultimate superhero when it comes to understanding the world of e-commerce. His rigorous ability to research the issue, articulate a plan and execute with timeless efficiency makes him in a class of his own.Greg's detailed strategic review empowered the business to implement quick wins and determine a priority list to take our offering to the next level. His professionalism and global experience backed by the data, allowed us to set realistic goals measurable by a solid ROI.

Jeremy Krause
Chief Innovation and Disruption Officer Global Retail Brands

"Greg's data-led approach, references best practice and resulted in a an actionable and comprehensive review"

Greg’s approach to coaching was enhanced by his depth of knowledge in eCommerce. His skill set covers not only frontend applications but also technical functionality. His approach is data-led, references best practice and resulted for our business in an in-depth and comprehensive review, that was highly actionable.

Catherine Scheider
Omni Executive Levi's

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