eCommerce Website Audit

A Website Audit process backed by 25 years of science and experiences

If you have a “gut feeling” your website is underperforming, trust your instincts. Any eCommerce conversion rate under 5% should be classed as underperformance.

The more complicated part is uncovering the issues affecting performance and defining what needs to change to correct the problems.

This is the purpose of the eCommerce Website Audit service.

Greg has been conducting website audits for almost 25 years and, in that time, has delivered success for retailers every single time. You can learn more about this service below.

Contact Greg now to see what an eCommerce Website Audit can look like for your business. Email: greg@commaconsulting.com.au or Call: 0477 723 474.

Website Audit Document - defining the changes to correct performance

The eCommerce website audit process results in a concise document comprising the following information...

1. It uncovers the headline issues.

2. Provides clear recommendations on how to resolve the issues.

3. Predicted revenue lifts of your eCommerce website once the issues are resolved.

4. A ranking of the recommended changes from most important to least important. This calls out the priorities and helps the business focus on a concise phase 1 change project.

Why these Audits Work - 25 years of science and "doing"

The Comma Consulting eCommerce audits always work for the following reasons...

1. Greg analyses customer-centric data to understand why people struggle to engage with your eCommerce website and do not buy. Greg is a specialist in data mining.

2. Greg has researched, written, and published five books on eCommerce best practices. Many eCommerce sites fail because they lack best practices.

4. Greg's 25 years in the industry give him a unique set of skills in defining how to correct all the identified issues.

What others had to say

"Greg's expertise in digital strategy and executing change is the reason why we are growing."

Greg’s ability to execute his strategic plan sets him apart from all other consultants. His comprehensive understanding of eCommerce and how eCommerce technology must operate to create amazing online experiences is why the execution of the change project is considered to be a huge success.The performance of our online channel is performing beyond expectations and well ahead of industry standards. This could not have been achieved without Greg.

Bridget Harding
Head of eCommerce Bed Bath & Beyond

"Greg researches issues, articulates a plan and executes with efficiency, making him in a class of his own"

Greg is the ultimate superhero when it comes to understanding the world of e-commerce. His rigorous ability to research the issue, articulate a plan and execute with timeless efficiency makes him in a class of his own.Greg's detailed strategic review empowered the business to implement quick wins and determine a priority list to take our offering to the next level. His professionalism and global experience backed by the data, allowed us to set realistic goals measurable by a solid ROI.

Jeremy Krause
Chief Innovation and Disruption Officer Global Retail Brands

"Greg's data-led approach, references best practice and resulted in a an actionable and comprehensive review"

Greg’s approach to coaching was enhanced by his depth of knowledge in eCommerce. His skill set covers not only frontend applications but also technical functionality. His approach is data-led, references best practice and resulted for our business in an in-depth and comprehensive review, that was highly actionable.

Catherine Scheider
Omni Executive Levi's