eCommerce Website Audit

An Audit process backed by 25 years of science and experiences

If you have a “gut feeling” your website is underperforming, trust your instincts.

The more complicated part is uncovering the issues affecting performance and defining what needs to change to correct the problems.

Greg Randall from Comma Consulting offers an eCommerce website audit service designed to pinpoint the issues and explain how to fix the problems to improve performance dramatically.

Greg has been conducting website audits for almost 25 years and, in that time, has delivered success for retailers every single time.

Contact Greg now to see what an eCommerce Website Audit can look like for your business. Email: greg@commaconsulting.com.au or Call: 0477 723 474.

Website Audit Document - defining the changes to correct performance

The eCommerce website audit process produces an "Audit Document" that comprises the following pieces of information...

1. It uncovers the headline issues.

2. Clear and concise recommendations are documented, explaining how to resolve the issues.

3. Predicted revenue lifts are defined if the issues are resolved (this helps with the business case for change).

4. A ranking of the recommended changes from most important to least important. This calls out the priorities and helps the business focus on a phase 1 change project.

Why these Audits Work - 25 years of science and "doing"

The Comma Consulting eCommerce audits always work for the following reasons...

1. Greg has researched, written and published five books on eCommerce best practices. Many sites fail due to the absence of best practices.

2. Greg understands your business-wide strategy, which helps define how the website needs to perform to add value. This influences the outcomes of the audit.

3. Greg analyses customer-centric data to understand the pain the digital experiences are causing people who want to engage and buy from the retailer. This data provides an accurate representation of issues.

4. Greg's 25 years in the industry gives him a unique set of skills in defining how to correct all the identified issues. This is what sets Greg apart from everyone else.

Jeremy Krause Chief Innovation and Disruption Officer
Global Retail Brands

Greg is the ultimate superhero when it comes to understanding the world of e-commerce. His rigorous ability to research the issue, articulate a plan and execute with timeless efficiency makes him in a class of his own.Greg's detailed strategic review empowered the business to implement quick wins and determine a priority list to take our offering to the next level. His professionalism and global experience backed by the data, allowed us to set realistic goals measurable by a solid ROI.

Catherine Scheider Omni Executive
Levi's

Greg’s approach to coaching was enhanced by his depth of knowledge in eCommerce. His skill set covers not only frontend applications but also technical functionality. His approach is data-led, references best practice and resulted for our business in an in-depth and comprehensive review, that was highly actionable.