How to Engage with Comma Consulting - micro sprints

eCommerce Consulting Micro Sprints: The Future of eCommerce Consulting

In the rapidly shifting landscape of eCommerce, businesses are continually seeking smarter, more adaptive ways to engage and collaborate with eCommerce specialists.

The traditional consulting model—characterised by lengthy retainer agreements and broad, open-ended scopes—can be daunting.

Comma Consulting has pioneered a new engagement approach: the "eCommerce Consulting Micro Sprints."

These "sprints" are hyper-focused mini projects, 5 to 10 hours in length, designed to produce a high degree of value.

This approach is designed to remove barriers, empower businesses, and deliver targeted eCommerce expertise that is both flexible and accessible.

Read on to learn more about this innovative method.

What Are "Micro Sprints"?

Micro Sprints are short, highly-focused consulting engagements—each sprint consisting of a specific scope of work that typically requires anywhere between 5 to 10 hours of work in total.

The concept borrows from agile development principles and applies them to eCommerce consulting, allowing businesses to access eCommerce expertise for immediate priorities without the burden of long-term commitments.

Micro Sprints Characteristics - What does this engagement structure look like?

The flow if this innovative engagement can be structured in any way that suits the client, but below is a summary of how this engagement normally works...

#1. Time-Bound Engagement: Each Micro Sprint locks in a batch of hours, ensuring intense focus and rapid delivery.

#2. Pre-Defined Scope: The scope of the sprint is agreed upon in advance, providing clarity of deliverables for the client.

#3. Value Articulation: Greg defines the expected value and outcomes, helping justify the investment and setting expectations.

#4. Sprint Completion: At the conclusion of each sprint, Greg presents all deliverables to confirm the scope has been honoured.

#5. Work Stops or Continues: Clients retain complete control over the number of sprints to be activated. At the end of a sprint, the client either stops all work or the above steps are repeated for another sprint.

No obligation!

The Value Proposition - the Client Benefits

The Micro Sprint method is a game-changer for businesses seeking eCommerce expertise support.

Here’s why businesses love this service...

#1. Low-Risk Engagement: By limiting each sprint to a handful of hours, clients can "test drive" Greg's expertise without significant financial or operational risk.

#2. Nimble and Responsive: The format aligns perfectly with the fast-paced nature of eCommerce, enabling businesses to address immediate needs and pivot quickly when priorities shift.

#3. No Long-Term Commitment: Clients are not obligated to sign a retainer or enter into an ongoing relationship unless they choose to do so. Engagements can stop at any time, with no penalty.

#4. Adaptive Focus: The scope of work can be adjusted from sprint to sprint based on evolving business objectives or market conditions. The next sprint can be completely different from the previous one.

#5. Transparency and Involvement: Clients are involved in every step of the process, ensuring visibility into all activities and outcomes.

#6. Empowered Decision-Making: Clients can adjust, pause, or end the engagement at any point—ensuring that consulting support is always in service of their needs.

#7. Results-Driven Billing: Invoices are sent only upon completion of a sprint, so clients pay for delivered value rather than time spent.